4 P.M. — Mia Hamm In New Video Game

How Mia Hamm continues to stay revelant despite not playing an ounce of soccer anymore is mind boggling. She made big-time news twice this week, getting into the umibilical cord blood business and now this: Hamm will be among several celebrities that will be featured in a new video game.

EA Canada's will produce Celebrity Sports Showdown (Wii) featuring an array of stars like Reggie Bush, Nelly Furtado, Sugar Ray Leonard, Kristi Yamaguchi and Avril Lavinge among others.

Among the 12 activities you can do with your little Avatar athletes: Beach Volleyball, Inner-Tubing, Rapid Fire Archery, Joust Duel and Curling. Now I can be Fergie and challenge Paul Pierce to a dodgeball match. I can now die.

10:30 A.M. — Mia Hamm's Umbilical Cord Is Making News

Yes, that headline is right. Former Lake Braddock soccer standout Mia Hamm (and wife of Nomar Garciaparra), signed a deal with an umbilical cord blood bank, according to the Boston Herald.

Granted, it's for a good cause (her brother could have been saved with cord blood), but it's expensive.

"According to Viacord’s Web site, the company charges $1,920 for the initial collection and processing of the cord blood, plus $150 for transporting the blood by courier, plus a yearly storage fee of $125, a total of $2,195 for opening an account. They also offer 6-, 12- and 60-month payment plans.

Currently, the company is advertising $100 off that price and will donate $25 to the Mia Hamm Foundation."

The article fails to say what's so special about cord blood.